Honda's Fire Sale Gets Swiss Investors All Revved Up
- Event-Driven.blog

- 1 day ago
- 2 min read
Swiss asset manager GAM Holding AG is absolutely furious about what they're calling a sweetheart deal between Honda and an Indian car parts company, and honestly, when you look at the numbers, it's like watching someone sell a Ferrari for the price of a Honda Civic - you know something's not right under the hood.

Here's the deal that's got everyone's engines revving in anger: Honda is selling a 50% controlling stake in its subsidiary Yutaka Giken Co. to Samvardhana Motherson International Ltd. for what GAM considers a ridiculously low ¥1,470 per share. Meanwhile, at the exact same time, Motherson is offering to buy out the remaining minority shareholders for more than double that price at ¥3,024 per share. It's like Honda is trading in their luxury vehicle at wholesale prices while the dealer turns around and sells it to other customers at full retail. Talk about getting taken for a ride!
GAM CEO Albert Saporta isn't just pumping the brakes on this situation - he's pulling the emergency brake and laying on the horn, firing off emails and open letters calling the pricing "incomprehensibly low" and threatening legal action to either stop the deal entirely or force Honda to shift into reverse. The Swiss firm is essentially accusing Honda of keeping minority shareholders in the passenger seat with no view of the road ahead, suggesting there's more to this story than meets the eye and raising serious red flags about potential conflicts of interest. GAM's math shows that using standard takeover metrics, Yutaka Giken should be valued at least 50%-70% higher than what's currently being offered, which is like discovering your "totaled" car is actually worth way more than the insurance company's lowball estimate.
What makes this whole saga even more interesting is that it's part of a bigger traffic jam hitting Japanese automakers right now: Elliott Investment Management is running a parallel campaign with Toyota, challenging their related-party transactions and arguing that companies are being undervalued in these insider deals, like a convoy of activist investors all honking their horns at the same corporate practices. The market seems to be shifting gears and paying attention, too, with Yutaka Giken's shares accelerating 2.8% to ¥3,280 (which is still cruising above Motherson's buyout offer, by the way) while Honda's stock hit the skids, dropping 2.3% to a two-month low of ¥1,500. The ¥27 billion ($176 million) transaction would give Motherson the keys to a company that manufactures the nuts and bolts of the automotive world - critical components like rotors, stator assemblies, drive systems and brake systems - while Honda would be left riding in the back seat with just a 19% stake in what was once their own subsidiary.
Honda's keeping their mouth shut and hands on the wheel through this whole controversy, declining to comment, but with activist investors circling like vultures at a car auction and legal threats mounting in the rearview mirror, this deal is shaping up to be a real crash test for corporate governance practices in Japan's automotive industry.





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